You’ve outgrown your current branding. It’s time for you to stand out with custom-made messaging and a brand voice that’s unmistakably yours.
Sometimes, writing is the issue. You know what you want to say – you just can’t find the words.
But when you’re stuck on what you want to say (because when it comes down to it – you’re actually not great at explaining what makes you different), that’s deeper than copywriting – that’s a messaging issue.
So if every time you sit in front of a blank page, your mind goes blank, and you feel like every piece of content is just you shouting into the void while your audience scrolls straight past…
You’re ready for my favorite part of a hot brand’s story – the movie makeover montage.
Because if you’re going to be a hot brand and the IT girl in your industry, you need to stand out with a hot brand voice and custom, couture messaging.
Your messaging and brand voice are SO much more than just branding.
You don’t need a value prop or a tagline to sound cute. You need messaging that stands out so you can lead. It’s not enough to be good at what you do – you need to be better, and you need to be different.
Because what separates hot brands that start conversations from run-of-the-mill brands that blend into the noise?
An attention-grabbing, consistent brand voice, and messaging that says something no one else is saying.
And I think it’s time for you, Little Miss It Girl, to finally reach your full potential and become a confident thought leader – the brand that everyone listens to when she’s there, and talks about when she’s not.
Understanding what makes you different, what you (and ONLY you) can give your audience, and being able to consistently communicate that through an attention-grabbing brand voice – is the difference between being ‘just another business’ and establishing yourself as an authority.
So if your brand vision goes beyond where you are right now – it’s time for you to upgrade your business with custom couture messaging and an iconic brand voice – so you can stop being ‘one of a million’ and become the brand that’s ‘one in a million’.
$2000 USD
Right For You If: You want a consistent, attention-grabbing voice that your audience will go feral for, and a clear set of guidelines to help you, and anyone else you hire for your business, stay on brand forever.
What it is: An in-depth brand voice bible that maps out your unique voice, based on the intersection of your audience, who you are, and your goals – so it doesn’t just stop scrolls, it also drives clicks.
Inside, you’ll find everything you need to write in a consistent, recognizable voice – from specific phrases and a detailed brand persona, to pre-written copy examples to inspire you, and a guide on how to adapt your voice to different mediums.
What Do You Get / What’s Included:
$3000 USD
Right for you if: You want to grow beyond ‘just a brand’ and establish yourself as a thought leader with clear, strategic messaging and content that resonates with ideal clients and stands out from your competitors.
What it is: A detailed guide that maps out your full messaging strategy, from your USP and value prop, to your unique content pillars, mission, and brand persona breakdown.
Inside, you’ll find everything you need to clearly and consistently communicate not just what you do and who you are, but why you’re different and why you’re the obvious choice – from a messaging hierarchy and a strategy of when to use it, to your unique perspectives and how to share them.
What Do You Get / What’s Included:
Take your couture collection to the runway
Add on website copy for your new brand voice or messaging bible so you can showcase your new one-of-a-kind content, with a one-of-a-kind website that brings in the right leads and books out your calendar.
*Save $600 when you add website copy to a Brand Voice Guide or Messaging Bible.
You start by filling out an in-depth questionnaire (this is the only part of the process where you’ll need to do any work, but it’s fun, I promise!).
Then, we have a 1:1 hour-long strategy call to go over your answers, and to talk about everything I need to know to create a bible you’ll feel religious about.
I’ll then do some serious research on your audience, your industry, and your competitors – so your bible is built on a foundation of strategy, not just vibes or guesswork.
I’ll design and write your custom guide, and then deliver it to you with a personalized video walkthrough and a few bonus resources, so you know exactly how to use it.
We’ll finish with a second 1:1 strategy session to go through any questions, and talk about next steps for you with your voice and your messaging – so you leave confident, cured of blank-page syndrome, and free of “Desperate Loser Energy.”
Tia, Founder of Freelancing Females
Not Just Voice, Or Messaging
When you have a clearly mapped-out Brand Voice or Messaging Bible, you’re not limited to just you and your capacity.
With your new guide, you can easily onboard new team members or freelancers, without having to spend hours trying to explain how you write, or anxiously checking all their content pre-publish.
When you know what you’re saying, how, and why – all your content gets a whole lot easier.
From social media posts and emails to blogs and bios, you can pull straight from your bible and always show up as a consistent, confident messaging queen.
By having a recognizable voice and messaging that stands out, you become the kind of brand that starts conversations, not one that just joins in.
When you understand your messaging, your why, and what makes you different, you establish yourself as a leader, not a follower.
Clear messaging, and a differentiator, isn’t just necessary for attracting leads and clients.
It’s also the key to growing your brand through podcasts, talks, and interviews – and being able to scale from small business in line outside, to VIP who’s on the list.
Filter out leads you don’t want to work with, and become irresistible to the ones you do.
Your brand voice and messaging strategy are designed to make sure your messaging speaks to the people you want, instead of everyone else.
With an unignorable brand voice and messaging that starts conversations instead of joining them, you don’t have to worry about the competition – because you are the competition.
The Hot Gossip, The 411



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