“Who Are You, And Why Should I Trust You?”
We both know why you came to the about page.
Challenge accepted.
“Your About Page Isn’t About You”
– Every Single Post You’ve Ever Read About Writing One, (Probably.)
Except you know what? It is about you.
Your readers aren’t coming to your about page for seventeen sections about how bad their problem is and how you can fix it — they’re coming to your about page to figure out whether or not you get them.
Just like you’re on this about page to figure out whether or not I get you.
Because
You Deserve To Work With A Copywriter That Makes You Feel Seen.
Because after all the hard work you’ve put into growing your business, we both know you’re not going to let just anyone write in your voice or tell your story.
And I know that, as a smart business owner, you’re actually here to figure out who I am, if you trust me, but more importantly — whether or not you even like me.
Hi, I’m Elle
Website Copywriter, Unapologetic Girls’ Girl, And, Maybe, The Girl Who Can Match Your Brand’s ‘Hot.’
As a copywriter, I specialize in helping you find unique-to-you but relatable-to-everyone-else messaging and brand voice (and then weaving that through your website copy so you finally feel like the brand you started a business to be).
But, as a human, I specialize in shopping for high heels and lingerie, dropping Mean Girls quotes into every conversation, scrolling for hours through vintage Mediterranean photography on Pinterest, and dancing to Britney like nobody’s watching.
My Dirty Little Secret? My Brand Used To Be Boring.
Like most business owners, when I first started — I knew NOTHING about branding. I just wanted to write and get paid.
Back in 2021, I didn’t know that I was allowed to be fun — I thought that the only way to land clients was to be “professional.”
I didn’t know that by showing my personality, I would actually land BETTER clients — the ones I actually wanted to work with, who liked me for ME.
Which meant that when things got tough in business, I suffered from a serious case of burnout.
I didn’t love my brand, I didn’t know how to stand out and prove that I was different, I wasn’t excited about the projects I was working on — I was basically Elle Woods sobbing in her bed and throwing chocolates at the TV.
But, like any good student of the 2000s romcom, I didn’t give up — I gave my brand a makeover.
Insert montage of my brand going from ‘desperate loser energy™’ with no direction, to confident, hot girl brand with a USP, a strong brand voice, and messaging that speaks to the people I always wanted to work with — the Girls’ Girls.
And now, I love my business. Like, LOVE my business. I’m excited to show up to work every day. I’m best friends with all of my clients. I can’t wait to tell people about what I do.
And now I want that for you.
So if you’re still stuck in the ‘my brand doesn’t feel like me, my copy doesn’t speak to the right people, and I’m embarrassed to send people to my site’ phase?
I get you.
And — it’s time for a makeover.
What Everyone Else Is Saying About Me…
More Praise
“I Just Loved That You Said ‘Non-Toxic Conversion Copy’!”
“I feel like in a world full of fake numbers and urgency, being honest and genuine is an act of rebellion that I want to take!
When I reached out, I already knew and loved your work (especially ‘marketing for the girls’ girl,’ it just clicked with me). I trusted your taste and your values, and after our call I was 100% sure you’d actually get what I was trying to do.”
Francesca, Founder of The Creative Moka
“Working With Elle Was An Absolute Dream.”
Before even touching a word, she dove deep, conducting thoughtful interviews, researching our audience, and building a strategic foundation. Her copy didn’t just sound good — it reflected the community and vision.
She’s the kind of copywriter who doesn’t just write — she listens, thinks, and brings big-picture strategy to every sentence.”
Tia, Founder of Freelancing Females
“This was my first time working with a copywriter and I’m so glad I did!”
I really had a great experience and she provided sooo much relief. I was feeling incredibly stressed about my copy, and hiring her allowed me to focus on other tasks that are within my zone of genius.
I felt fully supported throughout. She asked questions to make sure I was effectively conveying my message. When I am able to hire again, I am going right back to Elle.”
Teri, Founder of Lovely Days
“Thank you for bringing our brand to life with your exceptional work!”
“She exceeded expectations, capturing the essence of our brand perfectly. She nailed the tone, voice, and vision we had envisioned.
Elle was incredibly easy to work and collaborate with. Her talent, professionalism, and genuine nature make her a standout in her field!”
Kat, Founder of Katagraphics
My Portfolio
The Copy Archives
Browse my portfolio and take a walk through past collections of incredible clients and the stories behind them, so you can get inspired for your own couture copy project with me.
My Mission and My Values
How I’m Romanticizing Business
(Because Actually, It’s Supposed To Be Fun)
A hot brand doesn’t stop at what you do and what you sell. It goes into who you are and what you care about. And, IMO, my mission and values? A big part of what makes my brand so hot.
Noun: Non-Toxic-Conversion-Copy
Definition: Copy that gets conversions while making the world a better place — by connecting incredible brands doing incredible things with people whose lives will be better after finding them.
Because brands that are unique, ambitious, and exist to empower women and solve real problems don’t need to resort to manipulative tactics, fake numbers, or sleaze.
Instead, hot brands and It Girls stand out with one-of-a-kind messaging and by actually doing the work (through copy!) to connect with their audience and grow an obsessed community.
The Story Behind The Name
(Because All The Hot Girls Are Nerds)
Studio Nadaske was born from a story of transformation. A story of overcoming. A story of going from what my friend calls ‘Desperate Loser Energy’ to being a bad b*tch…
It’s actually named after a character from my favorite book series — West of Eden (a very nerdy sci-fi trilogy by Harry Harrison).
You should totally read it for yourself, but I’ll just say that the character Nadaske, just like your brand, just like my brand, started out unsure of themselves, scared to show up, but by the end — Nadaske is THAT b*tch.
And as I couldn’t think of a better representative of hot brands and ‘It Girls’ than this diva — Studio Nadaske was born.
The Harry Harrison Estate was very sweet when I contacted them about this, but for legal reasons, asked me to note that: “The Estate of Harry Harrison are not connected to this business and do not endorse its products or services.”
Are We Soulmates?
We’d Be The Perfect Fit If You…
Sound Like Your Kind Of Vibe?
Come for the copy.
Stay for more confidence in what you’re saying, a crystal clear vision for your offers and your business, a writer in your corner who’ll do everything to bring your voice to life, and the words you knew were out there but couldn’t quite bring to life.
The Hot Gossip, The 411
Read The Blog
Catch up on the latest issue of my blog, The 411 — or browse the full catalog and get your full fix of industry gossip, copywriting tips, and insider info for your next marketing makeover.
